Pacifico inspires new adventures with every pint—especially with their ongoing Adventure in a Glass series. Each year celebrates new regional points of interest that locals and visitors can both enjoy. For 2018, I had the pleasure of researching off the beaten path to develop messaging for 11 new limited pint glasses—giving Pacifico drinkers many new reasons to explore.
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Graphic Designers/ Illustrators: Sean Daly & Bridget Sweeney
Copywriter (2018 collection): Evan Benner